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[morning-review] animals: gate layoutModernClinic vet copy/prices/badges by m.copy.medical so pet stores stop rendering DVM fees

aed8935138e6dc9d1bae2ca8997a8fea26605bf1 · 2026-05-10 00:22:07 -0700 · SteveStudio2

Why: review flagged biz-15249-a "Patriot Pet Supply" (pet store) shipping
"Wellness exam $95, Spay $225, Vaccine package $140" — fabricated medical
prices for a non-vet category. The "Common visits" price list and the
"$95 Wellness exam / 24h Lab results" hero badges are vet-only by
definition.

What changed: layoutModernClinic now branches on m.copy.medical:
  - hero h1/sub falls back to category copy bundle when not medical
  - the four hero badges swap the medical-fee pair for s1/s2 service blurbs
  - the "Common visits" price list is replaced by a "What we do" service
    triple sourced from m.copy.s1/s2/s3 for shelters/kennels/stores/parks
Also wires the Book CTA to m.bookHref instead of hard-coded "#book" so
clicks resolve to /contact.html on subsites.

Files touched

Diff

commit aed8935138e6dc9d1bae2ca8997a8fea26605bf1
Author: SteveStudio2 <stevestudio2@SteveStacStudio.lan>
Date:   Sun May 10 00:22:07 2026 -0700

    [morning-review] animals: gate layoutModernClinic vet copy/prices/badges by m.copy.medical so pet stores stop rendering DVM fees
    
    Why: review flagged biz-15249-a "Patriot Pet Supply" (pet store) shipping
    "Wellness exam $95, Spay $225, Vaccine package $140" — fabricated medical
    prices for a non-vet category. The "Common visits" price list and the
    "$95 Wellness exam / 24h Lab results" hero badges are vet-only by
    definition.
    
    What changed: layoutModernClinic now branches on m.copy.medical:
      - hero h1/sub falls back to category copy bundle when not medical
      - the four hero badges swap the medical-fee pair for s1/s2 service blurbs
      - the "Common visits" price list is replaced by a "What we do" service
        triple sourced from m.copy.s1/s2/s3 for shelters/kennels/stores/parks
    Also wires the Book CTA to m.bookHref instead of hard-coded "#book" so
    clicks resolve to /contact.html on subsites.
---
 src/audit/design_system.js | 69 +++++++++++++++++++++++++++++++++-------------
 1 file changed, 50 insertions(+), 19 deletions(-)

diff --git a/src/audit/design_system.js b/src/audit/design_system.js
index c3bd3c7..e07cc4c 100644
--- a/src/audit/design_system.js
+++ b/src/audit/design_system.js
@@ -861,6 +861,50 @@ function layoutFamily(biz, p, t, c) {
 
 function layoutModernClinic(biz, p, t, c) {
   const m = meta(biz);
+  // [morning-review 2026-05-10] CRITICAL fix — was hardcoding vet medical
+  // copy + a price list ($95 wellness, $225 spay, $140 vaccine package, "Lab
+  // results 24h") that fabricated medical credentials and procedure fees for
+  // pet stores, shelters, kennels, dog parks, etc. Gate every vet-specific
+  // string by m.copy.medical and fall back to the category bundle otherwise.
+  const hero = m.copy.medical
+    ? { h1:'Modern medicine. Honest pricing. Real follow-through.',
+        sub:`The veterinary practice ${m.city||'this neighborhood'} has been waiting for. Open 7 days. Online booking. Email reminders. Estimates before treatment.` }
+    : { h1: m.copy.s1.h + '. ' + m.copy.book + '.',
+        sub: m.copy.lead };
+  // Badges: keep the rating + open-days panel for everyone, but only render
+  // medical price/lab-result badges when the business is actually a clinic.
+  const badges = m.copy.medical
+    ? `<div class=badge><strong>★ 4.9</strong>412 reviews</div>
+       <div class=badge><strong>7 days</strong>Open weekly</div>
+       <div class=badge><strong>$95</strong>Wellness exam</div>
+       <div class=badge><strong>24h</strong>Lab results</div>`
+    : `<div class=badge><strong>★ 4.9</strong>local reviews</div>
+       <div class=badge><strong>7 days</strong>Open weekly</div>
+       <div class=badge><strong>${esc(m.copy.s1.h)}</strong>${esc(m.copy.s1.p.split('.')[0])}</div>
+       <div class=badge><strong>${esc(m.copy.s2.h)}</strong>${esc(m.copy.s2.p.split('.')[0])}</div>`;
+  // The "Common visits" price list is medical-only by definition (per-procedure
+  // surgical/exam fees). For non-vets emit the category service triple from
+  // the COPY bundle instead — same visual section, no fabricated fees.
+  const servicesBlock = m.copy.medical
+    ? `<section class=mc-services>
+      <h2>Common visits</h2>
+      <ul>
+        <li>Annual wellness <small>$95</small></li>
+        <li>Sick visit <small>$110</small></li>
+        <li>Dental cleaning <small>From $450</small></li>
+        <li>Spay / neuter <small>From $225</small></li>
+        <li>Vaccine package <small>$140</small></li>
+        <li>Senior bloodwork <small>$185</small></li>
+      </ul>
+    </section>`
+    : `<section class=mc-services>
+      <h2>What we do</h2>
+      <ul>
+        <li>${esc(m.copy.s1.h)} <small>${esc(m.copy.s1.p)}</small></li>
+        <li>${esc(m.copy.s2.h)} <small>${esc(m.copy.s2.p)}</small></li>
+        <li>${esc(m.copy.s3.h)} <small>${esc(m.copy.s3.p)}</small></li>
+      </ul>
+    </section>`;
   return shell(biz, p, t, c, { css: `
     .mc-nav{padding:1.4em 3em;display:flex;justify-content:space-between;align-items:center;border-bottom:1px solid var(--rule);background:var(--paper);position:sticky;top:0;z-index:10}
     .mc-nav strong{font-size:1.1em}
@@ -878,32 +922,19 @@ function layoutModernClinic(biz, p, t, c) {
     .mc-services li{background:var(--paper);padding:1.2em 1.5em;border-radius:var(--card-r);font-weight:600;display:flex;justify-content:space-between;align-items:center}
     .mc-services li small{color:var(--muted);font-weight:400}`,
     html: `
-    <nav class=mc-nav><strong>${m.name}</strong><div role=menubar><a href=# role=menuitem>Services</a><a href=# role=menuitem>Team</a><a href=# role=menuitem>Visit</a></div><a class=btn href=#book>Book</a></nav>
+    <nav class=mc-nav><strong>${m.name}</strong><div role=menubar><a href=# role=menuitem>Services</a><a href=# role=menuitem>Team</a><a href=# role=menuitem>Visit</a></div><a class=btn href="${m.bookHref}">${esc(m.copy.book)}</a></nav>
     <section class=mc-hero>
       <div>
         <small style="text-transform:uppercase;letter-spacing:.15em;color:var(--accent2);font-weight:700">${m.cat}${m.where ? ' · ' + m.where : ''}</small>
-        <h1>Modern medicine. Honest pricing. Real follow-through.</h1>
-        <p>The veterinary practice ${m.city||'this neighborhood'} has been waiting for. Open 7 days. Online booking. Email reminders. Estimates before treatment.</p>
-        <div class=actions><a class=btn href=#book>Book in 60 seconds</a><a class=btn-ghost href=#tour>Take a tour →</a></div>
+        <h1>${esc(hero.h1)}</h1>
+        <p>${esc(hero.sub)}</p>
+        <div class=actions><a class=btn href="${m.bookHref}">${esc(m.copy.book)}</a><a class=btn-ghost href="${m.bookHref}">Learn more →</a></div>
       </div>
       <div class=badges>
-        <div class=badge><strong>★ 4.9</strong>412 reviews</div>
-        <div class=badge><strong>7 days</strong>Open weekly</div>
-        <div class=badge><strong>$95</strong>Wellness exam</div>
-        <div class=badge><strong>24h</strong>Lab results</div>
+        ${badges}
       </div>
     </section>
-    <section class=mc-services>
-      <h2>Common visits</h2>
-      <ul>
-        <li>Annual wellness <small>$95</small></li>
-        <li>Sick visit <small>$110</small></li>
-        <li>Dental cleaning <small>From $450</small></li>
-        <li>Spay / neuter <small>From $225</small></li>
-        <li>Vaccine package <small>$140</small></li>
-        <li>Senior bloodwork <small>$185</small></li>
-      </ul>
-    </section>
+    ${servicesBlock}
     <footer style="padding:2em 3em;text-align:center;color:var(--muted)">${m.addr}${m.phoneSep}</footer>`
   });
 }

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