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auto-save: 2026-07-13T00:21:34 (2 files) — data/ reports/ord_f5e7aeb2c899/

2149dd5e0d2beb9d8043193ca34278e88ba0d811 · 2026-07-13 00:21:40 -0700 · Steve Abrams

Files touched

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commit 2149dd5e0d2beb9d8043193ca34278e88ba0d811
Author: Steve Abrams <steve@designerwallcoverings.com>
Date:   Mon Jul 13 00:21:40 2026 -0700

    auto-save: 2026-07-13T00:21:34 (2 files) — data/ reports/ord_f5e7aeb2c899/
---
 data/orders.jsonl                           |  3 ++
 reports/ord_f5e7aeb2c899/competitors.html   | 37 ++++++++++++++++++++++
 reports/ord_f5e7aeb2c899/delivery-email.txt | 22 +++++++++++++
 reports/ord_f5e7aeb2c899/hub.html           | 32 +++++++++++++++++++
 reports/ord_f5e7aeb2c899/index.html         | 49 +++++++++++++++++++++++++++++
 reports/ord_f5e7aeb2c899/manifest.json      | 31 ++++++++++++++++++
 reports/ord_f5e7aeb2c899/mockups.html       | 37 ++++++++++++++++++++++
 reports/ord_f5e7aeb2c899/peers.html         | 37 ++++++++++++++++++++++
 reports/ord_f5e7aeb2c899/report.html        | 49 +++++++++++++++++++++++++++++
 reports/ord_f5e7aeb2c899/tools.html         | 40 +++++++++++++++++++++++
 10 files changed, 337 insertions(+)

diff --git a/data/orders.jsonl b/data/orders.jsonl
new file mode 100644
index 0000000..82157ac
--- /dev/null
+++ b/data/orders.jsonl
@@ -0,0 +1,3 @@
+{"ts":"2026-07-13T07:13:35.202Z","orderId":"ord_61977b05a42b","tier":"standard","url":"https://example.com","email":"test@example.com","mode":"mock","status":"mock_paid"}
+{"ts":"2026-07-13T07:13:52.816Z","orderId":"ord_f5e7aeb2c899","tier":"pro","url":"https://stripe.com","email":"buyer@test.com","mode":"mock","status":"mock_paid"}
+{"ts":"2026-07-13T07:13:53.191Z","orderId":"ord_f5e7aeb2c899","tier":"pro","url":"https://stripe.com","email":"buyer@test.com","status":"fulfilled"}
diff --git a/reports/ord_f5e7aeb2c899/competitors.html b/reports/ord_f5e7aeb2c899/competitors.html
new file mode 100644
index 0000000..b457dc6
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/competitors.html
@@ -0,0 +1,37 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Competitor Teardown — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Competitor Teardown — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html">Site Audit</a><a href="tools.html">Borrower/Visitor Tools</a><a href="peers.html">Peer Survey</a><a href="hub.html">Trusted-Sources Hub</a><a href="competitors.html" style="font-weight:700">Competitor Teardown</a><a href="mockups.html">Homepage Concepts</a></div>
+<h2>Where you can beat them</h2>
+<p>The <em>competitors</em> generator dissects named commercial competitors on features, pricing,
+privacy posture, and produces differentiation vectors <em>you</em> can ship that they structurally cannot.</p>
+<h3>Differentiation vectors (sample shape)</h3>
+<ul>
+<li>Transparency they can't match (open pricing / no dark patterns).</li>
+<li>Speed-to-value: a working tool on the homepage vs. a lead-gate.</li>
+<li>Local trust signals a national competitor can't credibly claim.</li>
+</ul>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
\ No newline at end of file
diff --git a/reports/ord_f5e7aeb2c899/delivery-email.txt b/reports/ord_f5e7aeb2c899/delivery-email.txt
new file mode 100644
index 0000000..f757256
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/delivery-email.txt
@@ -0,0 +1,22 @@
+To: buyer@test.com
+Subject: Your Instant Website Audit for stripe.com is ready
+
+Hi,
+
+Thanks for your order. Your Pro website audit for stripe.com is ready.
+
+View your report:
+http://127.0.0.1:9820/r/ord_f5e7aeb2c899/
+
+Included in this report:
+  • Site Audit
+  • Borrower/Visitor Tools
+  • Peer Survey
+  • Trusted-Sources Hub
+  • Competitor Teardown
+  • Homepage Concepts
+
+The report opens in any browser and is confidential to you. If any link
+doesn't load or you'd like a section expanded, just reply to this email.
+
+— Instant Website Audit
diff --git a/reports/ord_f5e7aeb2c899/hub.html b/reports/ord_f5e7aeb2c899/hub.html
new file mode 100644
index 0000000..663d5a5
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/hub.html
@@ -0,0 +1,32 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Trusted Sources — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Trusted Sources — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html">Site Audit</a><a href="tools.html">Borrower/Visitor Tools</a><a href="peers.html">Peer Survey</a><a href="hub.html" style="font-weight:700">Trusted-Sources Hub</a><a href="competitors.html">Competitor Teardown</a><a href="mockups.html">Homepage Concepts</a></div>
+<h2>Curated authoritative sources for your vertical</h2>
+<p>The <em>info-hub</em> generator builds a directory of authoritative external sources your visitors
+trust — each with a direct URL, whether it supports MFA, its retention policy, and mobile-friendliness
+— plus a self-audit checklist. Adding a hub like this positions your site as the helpful hub of its niche.</p>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
\ No newline at end of file
diff --git a/reports/ord_f5e7aeb2c899/index.html b/reports/ord_f5e7aeb2c899/index.html
new file mode 100644
index 0000000..e62d10c
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/index.html
@@ -0,0 +1,49 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Site Audit — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Site Audit — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html" style="font-weight:700">Site Audit</a><a href="tools.html">Borrower/Visitor Tools</a><a href="peers.html">Peer Survey</a><a href="hub.html">Trusted-Sources Hub</a><a href="competitors.html">Competitor Teardown</a><a href="mockups.html">Homepage Concepts</a></div>
+<h2>Executive grade <span class="grade">B+</span></h2>
+<p>This audit inspects the homepage of <strong>stripe.com</strong> for the fundamentals that drive
+search visibility, first-impression conversion, and trust. Below are the fast-win findings; the
+full 9-section synthesis (accessibility, dead-link scan, component letter grades, 90-day roadmap)
+is produced by the <em>site-audit</em> generator.</p>
+<h2>Core signals</h2>
+<table><tr><th>Signal</th><th>Observed</th><th>Verdict</th></tr>
+<tr><td>Reachability</td><td>200 </td><td>Pass</td></tr><tr><td>&lt;title&gt; tag</td><td>Stripe | Financial Infrastructure to Grow Your Revenue</td><td>Good length</td></tr><tr><td>Meta description</td><td>149 chars</td><td>Good</td></tr><tr><td>&lt;h1&gt; heading</td><td>Present</td><td>Pass</td></tr>
+</table>
+<h2>Top 5 recommended additions</h2>
+<ul>
+<li><strong>Above-the-fold value proposition</strong> — one sentence stating who you help and how, within the first viewport.</li>
+<li><strong>Social proof block</strong> — testimonials or logos immediately under the hero raise conversion measurably.</li>
+<li><strong>Sticky primary CTA</strong> — a single, high-contrast call-to-action that follows the scroll.</li>
+<li><strong>FAQ / objection handling</strong> — pre-empt the 5 questions that stall a first-time visitor.</li>
+<li><strong>Schema.org markup</strong> — Organization + LocalBusiness JSON-LD for richer search results.</li>
+</ul>
+<h2>90-day roadmap (summary)</h2>
+<p>Weeks 1–2: metadata + h1 + schema. Weeks 3–6: hero rewrite + social proof + CTA. Weeks 7–12:
+FAQ, accessibility pass, performance. The Pro tier includes hand-built homepage concepts to
+execute against.</p>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
\ No newline at end of file
diff --git a/reports/ord_f5e7aeb2c899/manifest.json b/reports/ord_f5e7aeb2c899/manifest.json
new file mode 100644
index 0000000..8decfbe
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/manifest.json
@@ -0,0 +1,31 @@
+{
+  "orderId": "ord_f5e7aeb2c899",
+  "url": "https://stripe.com",
+  "host": "stripe.com",
+  "email": "buyer@test.com",
+  "tier": "pro",
+  "sections": [
+    "audit",
+    "tools",
+    "peers",
+    "hub",
+    "competitors",
+    "mockups"
+  ],
+  "createdAt": "2026-07-13T07:13:53.190Z",
+  "probe": {
+    "ok": true,
+    "title": "Stripe | Financial Infrastructure to Grow Your Revenue",
+    "metaDesc": "Stripe is a financial services platform that helps all types of businesses accept payments, build flexible billing models, and manage money movement.",
+    "hasH1": true,
+    "statusText": "200 "
+  },
+  "files": [
+    "report.html",
+    "tools.html",
+    "peers.html",
+    "hub.html",
+    "competitors.html",
+    "mockups.html"
+  ]
+}
\ No newline at end of file
diff --git a/reports/ord_f5e7aeb2c899/mockups.html b/reports/ord_f5e7aeb2c899/mockups.html
new file mode 100644
index 0000000..c9c8b33
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/mockups.html
@@ -0,0 +1,37 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Homepage Concepts — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Homepage Concepts — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html">Site Audit</a><a href="tools.html">Borrower/Visitor Tools</a><a href="peers.html">Peer Survey</a><a href="hub.html">Trusted-Sources Hub</a><a href="competitors.html">Competitor Teardown</a><a href="mockups.html" style="font-weight:700">Homepage Concepts</a></div>
+<h2>Hand-built front-page concepts</h2>
+<p>The <em>mockups</em> generator produces distinct aesthetic directions for your homepage — not template
+re-skins. Each concept is a real, working front page you can adopt whole or cherry-pick from.</p>
+<h3>Directions included at the Pro tier</h3>
+<ul>
+<li>Conversion-first (hero + proof + single CTA)</li>
+<li>Editorial / magazine (authority-building)</li>
+<li>Utility-first (tool on the homepage)</li>
+</ul>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
\ No newline at end of file
diff --git a/reports/ord_f5e7aeb2c899/peers.html b/reports/ord_f5e7aeb2c899/peers.html
new file mode 100644
index 0000000..1296cd7
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/peers.html
@@ -0,0 +1,37 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Peer Survey — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Peer Survey — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html">Site Audit</a><a href="tools.html">Borrower/Visitor Tools</a><a href="peers.html" style="font-weight:700">Peer Survey</a><a href="hub.html">Trusted-Sources Hub</a><a href="competitors.html">Competitor Teardown</a><a href="mockups.html">Homepage Concepts</a></div>
+<h2>What comparable sites are doing</h2>
+<p>The <em>peer-survey</em> generator captures front-page screenshots of comparable organizations and
+identifies one specific UX move worth borrowing from each, in a side-by-side comparison.</p>
+<h3>Sample findings shape</h3>
+<ul>
+<li><strong>Peer A</strong> — sticky booking bar → borrow the persistent CTA pattern.</li>
+<li><strong>Peer B</strong> — trust ribbon (years in business, certifications) above the fold.</li>
+<li><strong>Peer C</strong> — 3-step "how it works" strip that removes first-visit friction.</li>
+</ul>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
\ No newline at end of file
diff --git a/reports/ord_f5e7aeb2c899/report.html b/reports/ord_f5e7aeb2c899/report.html
new file mode 100644
index 0000000..e62d10c
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/report.html
@@ -0,0 +1,49 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Site Audit — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Site Audit — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html" style="font-weight:700">Site Audit</a><a href="tools.html">Borrower/Visitor Tools</a><a href="peers.html">Peer Survey</a><a href="hub.html">Trusted-Sources Hub</a><a href="competitors.html">Competitor Teardown</a><a href="mockups.html">Homepage Concepts</a></div>
+<h2>Executive grade <span class="grade">B+</span></h2>
+<p>This audit inspects the homepage of <strong>stripe.com</strong> for the fundamentals that drive
+search visibility, first-impression conversion, and trust. Below are the fast-win findings; the
+full 9-section synthesis (accessibility, dead-link scan, component letter grades, 90-day roadmap)
+is produced by the <em>site-audit</em> generator.</p>
+<h2>Core signals</h2>
+<table><tr><th>Signal</th><th>Observed</th><th>Verdict</th></tr>
+<tr><td>Reachability</td><td>200 </td><td>Pass</td></tr><tr><td>&lt;title&gt; tag</td><td>Stripe | Financial Infrastructure to Grow Your Revenue</td><td>Good length</td></tr><tr><td>Meta description</td><td>149 chars</td><td>Good</td></tr><tr><td>&lt;h1&gt; heading</td><td>Present</td><td>Pass</td></tr>
+</table>
+<h2>Top 5 recommended additions</h2>
+<ul>
+<li><strong>Above-the-fold value proposition</strong> — one sentence stating who you help and how, within the first viewport.</li>
+<li><strong>Social proof block</strong> — testimonials or logos immediately under the hero raise conversion measurably.</li>
+<li><strong>Sticky primary CTA</strong> — a single, high-contrast call-to-action that follows the scroll.</li>
+<li><strong>FAQ / objection handling</strong> — pre-empt the 5 questions that stall a first-time visitor.</li>
+<li><strong>Schema.org markup</strong> — Organization + LocalBusiness JSON-LD for richer search results.</li>
+</ul>
+<h2>90-day roadmap (summary)</h2>
+<p>Weeks 1–2: metadata + h1 + schema. Weeks 3–6: hero rewrite + social proof + CTA. Weeks 7–12:
+FAQ, accessibility pass, performance. The Pro tier includes hand-built homepage concepts to
+execute against.</p>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
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diff --git a/reports/ord_f5e7aeb2c899/tools.html b/reports/ord_f5e7aeb2c899/tools.html
new file mode 100644
index 0000000..9bc6d4e
--- /dev/null
+++ b/reports/ord_f5e7aeb2c899/tools.html
@@ -0,0 +1,40 @@
+<!doctype html><html lang="en"><head>
+<meta charset="utf-8"><meta name="viewport" content="width=device-width,initial-scale=1">
+<title>Visitor Tools — stripe.com</title>
+<style>
+:root{--ink:#1a1a1a;--paper:#faf8f4;--line:#e4ddd2;--accent:#8a7355;--muted:#6b6257}
+*{box-sizing:border-box;margin:0;padding:0}
+body{font-family:Georgia,'Times New Roman',serif;background:var(--paper);color:var(--ink);line-height:1.6}
+.wrap{max-width:860px;margin:0 auto;padding:48px 28px}
+.rb{font-family:-apple-system,Segoe UI,sans-serif;letter-spacing:.22em;text-transform:uppercase;font-size:11px;color:var(--accent)}
+h1{font-size:34px;letter-spacing:-.01em;margin:6px 0 4px}
+h2{font-family:-apple-system,Segoe UI,sans-serif;font-size:19px;margin:36px 0 10px;padding-top:22px;border-top:1px solid var(--line)}
+h3{font-family:-apple-system,Segoe UI,sans-serif;font-size:15px;margin:18px 0 6px}
+p,li{font-size:16px;color:#2a2620;margin:8px 0}
+ul{padding-left:22px}
+.host{color:var(--muted);font-size:15px}
+.grade{display:inline-block;font-family:-apple-system,sans-serif;font-weight:700;padding:2px 10px;border:1px solid var(--line);border-radius:3px;background:#fff}
+table{border-collapse:collapse;width:100%;margin:12px 0;font-family:-apple-system,sans-serif;font-size:14px}
+th,td{border:1px solid var(--line);padding:8px 10px;text-align:left}
+th{background:#f0ebe1}
+.nav{font-family:-apple-system,sans-serif;font-size:13px;margin:18px 0;padding:12px;background:#fff;border:1px solid var(--line);border-radius:4px}
+.nav a{color:var(--accent);text-decoration:none;margin-right:14px}
+.ft{margin-top:48px;padding-top:18px;border-top:1px solid var(--line);font-family:-apple-system,sans-serif;font-size:12px;color:var(--muted)}
+</style></head><body><div class="wrap">
+<div class="rb">Instant Website Audit</div>
+<h1>Visitor Tools — stripe.com</h1><p class="host">stripe.com</p>
+<div class="nav"><strong>Report:</strong> <a href="report.html">Site Audit</a><a href="tools.html" style="font-weight:700">Borrower/Visitor Tools</a><a href="peers.html">Peer Survey</a><a href="hub.html">Trusted-Sources Hub</a><a href="competitors.html">Competitor Teardown</a><a href="mockups.html">Homepage Concepts</a></div>
+<h2>Working browser-side widgets</h2>
+<p>The <em>tools-pack</em> generator produces a pack of real, client-side interactive tools tailored to
+your vertical — no server, no data collection. Examples shipped in the reference SDCC pack:</p>
+<ul>
+<li>Instant quote / savings calculator</li>
+<li>Eligibility or fit checker (branching questionnaire)</li>
+<li>Comparison slider (you vs. the alternative)</li>
+<li>Timeline / countdown planner</li>
+<li>Share-worthy result card</li>
+<li>Self-audit checklist with printable output</li>
+</ul>
+<p>Each is delivered as a drop-in HTML snippet you can paste into your site.</p>
+<div class="ft">Delivered by Instant Website Audit · generated locally · this report is confidential to the purchaser.</div>
+</div></body></html>
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