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Stage MCC streamline promo social DRAFTS (TikTok/IG/FB) — captions finalized to DW luxe voice, draft-only

517468bcc01c4ee6f7e26e950dc12ee16b2a7eb7 · 2026-08-12 15:48:46 -0700 · Steve Abrams

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commit 517468bcc01c4ee6f7e26e950dc12ee16b2a7eb7
Author: Steve Abrams <steve@designerwallcoverings.com>
Date:   Wed Aug 12 15:48:46 2026 -0700

    Stage MCC streamline promo social DRAFTS (TikTok/IG/FB) — captions finalized to DW luxe voice, draft-only
---
 drafts/mcc-promo-facebook-2026-08-12.md  | 20 ++++++++++++++++
 drafts/mcc-promo-instagram-2026-08-12.md | 39 ++++++++++++++++++++++++++++++++
 drafts/mcc-promo-tiktok-2026-08-12.md    | 20 ++++++++++++++++
 3 files changed, 79 insertions(+)

diff --git a/drafts/mcc-promo-facebook-2026-08-12.md b/drafts/mcc-promo-facebook-2026-08-12.md
new file mode 100644
index 0000000..e59e9c8
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+++ b/drafts/mcc-promo-facebook-2026-08-12.md
@@ -0,0 +1,20 @@
+# DRAFT — dw-facebook — MCC "Streamlined" promo (NOT POSTED)
+
+**Status:** DRAFT / staged. Awaiting Steve's explicit go. No Facebook posting
+agent/creds are wired, so nothing can fire from here — this is a labeled draft
+for the DW Facebook Page.
+
+- **Placement:** Facebook Page feed (video)
+- **Asset (1:1, 1080×1080, 15.9s):**
+  /Users/macstudio3/Projects/marketing-command-center/videos/mcc-streamline-promo/renders/mcc-v2-1x1.mp4
+
+## Final caption
+Our marketing command center just got a real cleanup: 28 tabs down to six calendar-led groups, with Compose, Calendar, and Insights each merging the related tools behind a single tab. A cleaner, faster way to run the Designer Wallcoverings brand.
+
+## Hashtags (Facebook — minimal)
+#DesignerWallcoverings #interiordesign
+
+## Notes
+- Voice: confident, calm, luxe — declarative, no hype, no emoji.
+- 1:1 square is the right crop for the Facebook Page feed.
+- Organic post only; no paid boost.
diff --git a/drafts/mcc-promo-instagram-2026-08-12.md b/drafts/mcc-promo-instagram-2026-08-12.md
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+# DRAFT — dw-instagram (Norma :9810) — MCC "Streamlined" promo (NOT POSTED)
+
+**Status:** DRAFT / staged. Awaiting Steve's explicit go. Norma's instagram-agent
+runs in simulation mode (no IG_ACCESS_TOKEN / IG_USER_ID) — nothing can post.
+
+- **Agent:** dw-instagram (Norma instagram-agent, http://127.0.0.1:9810)
+
+---
+
+## 1) Instagram Reels — 9:16
+- **Asset (1080×1920, 15.9s):**
+  /Users/macstudio3/Projects/marketing-command-center/videos/mcc-streamline-promo/renders/mcc-v2-9x16.mp4
+- **Final caption:**
+  28 tabs, now 6. Our marketing command center got a real cleanup: Compose, Calendar, and Insights, each in one place. Cleaner in, faster out.
+- **Hashtags:**
+  #interiordesign #wallcoverings #marketing #productdesign #workflow #designstudio
+
+---
+
+## 2) Instagram Feed — 4:5
+- **Asset (1080×1350, 15.9s):**
+  /Users/macstudio3/Projects/marketing-command-center/videos/mcc-streamline-promo/renders/mcc-v2-4x5.mp4
+- **Final caption:**
+  From 28 tabs to 6 calendar-led groups. A cleaner way to run marketing at Designer Wallcoverings.
+- **Hashtags:**
+  #interiordesign #wallcoverings #marketing #designstudio #behindthebrand
+
+---
+
+## 3) Instagram Stories — 9:16
+- **Asset (1080×1920, 15.9s):**
+  /Users/macstudio3/Projects/marketing-command-center/videos/mcc-streamline-promo/renders/mcc-v2-9x16.mp4
+- **Overlay text:** 28 to 6. A cleaner command center.
+- **Sticker:** add a link sticker to a landing page when one is ready (none wired yet).
+
+## Notes
+- Voice: confident, calm, luxe — declarative, no hype, no sparkle emoji.
+- 9:16 for Reels + Stories, 4:5 for the feed (highest-real-estate feed crop).
+- Organic post only; no paid promotion.
diff --git a/drafts/mcc-promo-tiktok-2026-08-12.md b/drafts/mcc-promo-tiktok-2026-08-12.md
new file mode 100644
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+++ b/drafts/mcc-promo-tiktok-2026-08-12.md
@@ -0,0 +1,20 @@
+# DRAFT — dw-tiktok — MCC "Streamlined" promo (NOT POSTED)
+
+**Status:** DRAFT / staged. Awaiting Steve's explicit go. dw-tiktok agent holds
+no live creds (no TIKTOK_ACCESS_TOKEN configured), so nothing can fire from here.
+
+- **Agent:** dw-tiktok
+- **Placement:** TikTok feed (video)
+- **Asset (9:16, 1080×1920, 15.9s):**
+  /Users/macstudio3/Projects/marketing-command-center/videos/mcc-streamline-promo/renders/mcc-v2-9x16.mp4
+
+## Final caption
+We rebuilt our marketing command center: 28 tabs down to 6. Everything one click away.
+
+## Hashtags (TikTok discovery-led, kept tight)
+#marketingops #producttour #interiordesign #wallcoverings #buildinpublic
+
+## Notes
+- Voice: confident, calm — declarative, no hype, no emoji.
+- 9:16 vertical is correct for the TikTok feed.
+- Organic post only; no paid boost / Spark Ad.

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