`data/browse-abandon-config.json`

39 lines
{
  "enabled": true,
  "noSampleThresholdDays": 1,
  "dailySendCap": 250,
  "steps": [
    {
      "id": "step_day1_storytelling",
      "dayOffset": 1,
      "kind": "email",
      "enabled": true,
      "title": "Day 1 — Storytelling",
      "subject": "The story behind {pattern_name}",
      "bodyTemplate": "Hello {first_name},\n\nYou spent a moment with {pattern_name} from our {collection} edit — and we wanted to share where it comes from. {vendor} has been hand-finishing this {product_type} for decades, and every roll carries the irregularities that separate a true wallcovering from a printed substitute.\n\nIf it stayed with you, the next move is a memo sample. Hold it against your scheme; the gold, the cream, the ink all read differently in your light.\n\nRequest a memo: {memo_url}\n\nQuietly,\nThe Designer Wallcoverings atelier",
      "cta": "Request memo samples",
      "suppressIfSampleRequested": true
    },
    {
      "id": "step_day14_room",
      "dayOffset": 14,
      "kind": "email",
      "enabled": true,
      "title": "Day 14 — Room setting",
      "subject": "{pattern_name} — see it in a room",
      "bodyTemplate": "Hello {first_name},\n\n{pattern_name} reads one way as a flat scan and another way on a wall. We staged a room-setting render so you can see the scale, the drop, and the way the {color_name} sits against trim.\n\nView the room setting: {product_url}\n\nA memo box ships free to your trade address — the swatches let you confirm the field colour under your client's light.\n\nRequest a memo: {memo_url}\n\nWith care,\nThe Designer Wallcoverings atelier",
      "cta": "Explore the collection",
      "suppressIfSampleRequested": true
    },
    {
      "id": "step_day30_suppress",
      "dayOffset": 30,
      "kind": "suppress",
      "enabled": true,
      "title": "Day 30 — Suppress",
      "suppressList": "browse-abandon-lapsed",
      "note": "Move the contact to the \"browse-abandon-lapsed\" cohort, stop the drip, and roll them into the quarterly editorial cadence instead. No email fires on Day 30."
    }
  ],
  "updatedAt": "2026-06-10T17:49:07.845Z"
}