`lib/brand.js`

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// DW brand context — shared by the copy + layout modules so generated marketing
// material stays on-brand. Designer Wallcoverings = luxury wallcovering house.
module.exports = {
  name: 'Designer Wallcoverings',
  tagline: 'Extraordinary wallcoverings for extraordinary spaces',
  voice: ['elevated', 'editorial', 'confident', 'tactile', 'never gimmicky'],
  palette: { ink: '#14110f', cream: '#f4efe7', gold: '#b8925a', sage: '#6f7a63', accent: '#8a5a44' },
  fonts: { display: 'Cormorant Garamond, Georgia, serif', body: 'Inter, -apple-system, sans-serif' },
  audiences: ['interior designers', 'architects', 'luxury homeowners', 'commercial / hospitality spec'],
  productLines: ['grasscloth', 'silk', 'cork', 'linen', 'glass bead', 'flocked', 'mural', 'metallic'],
  cta: ['Request memo samples', 'Explore the collection', 'Book a trade consultation'],
  compliance: 'CAN-SPAM: every email must carry physical mailing address + working unsubscribe.',
};