`recap-v2/BRIEF.md`

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# BRIEF

workflow: general-video
flow: automation
storyboard: no

## Message

A warm, detailed ~5-minute narrated tour of the rebuilt RENTV.com platform — celebrating what Boomer's team has built at rentv.com and showing how the new build (live at rentv-v1.agentabrams.com) extends it, with every improvement framed as a friendly suggestion, never a criticism.

## Audience

Boomer (RENTV.com owner) and the RENTV team. Non-technical, industry-savvy commercial real estate media people. Warm, respectful, collegial tone — Steve speaking to a peer whose work he admires.

## Deliverable

- Single MP4, 1920x1080, ~5 minutes (target 4:45–5:15).
- Voiceover: Steve's cloned ElevenLabs voice (voice_id Xa9qV4wNbvSkdUWsYLzq, "Steve Abrams").
- Visuals: live captured screenshots of rentv-v1.agentabrams.com (basic auth admin / DW2024!), presented with slow pans/zooms and clean titling. All data shown is live rentv.com data.

## Content sequence (from Steve's email)

1. Opening — compliment RENTV.com and Boomer's decades of CRE journalism; this build is a tribute + set of suggestions, built in a day on their live data.
2. Rebuilt front page — RENTV Originals leading the live wire.
3. In-shell article reader.
4. The REview.
5. Live Markets page.
6. CRE Talk.
7. Ten complete site versions (Wire, Broadsheet, Terminal, Magazine, Dashboard, ...).
8. Ten professional themes.
9. Ten admin dashboards.
10. Blog backend / publishing desk.
11. Close — recap, gratitude, "these are just suggestions — your call entirely," where to see it live + logins.

## Tone rules (hard)

- Kind and complimentary about Boomer's existing work throughout.
- Every new feature is "a suggestion" / "one idea" / "if it's useful" — never "we fixed" or "the old site lacked."
- No jargon; plain spoken English suitable for a voice read.

## Constraints

- Narration drives timing; scenes cut on narration beats.
- RENTV brand feel: newsroom-serious, dark-slate + red accent, editorial typography.