auto-save: 2026-08-01T19:38:57 (1 files) — docs/heygen-brandfilm-scripts.DRAFT.md

c93c877ed6295ea78a9d13518f534ce1d646f600 · 2026-08-01 19:38:58 -0700 · Steve Abrams

Files touched

A docs/heygen-brandfilm-scripts.DRAFT.md

Diff

commit c93c877ed6295ea78a9d13518f534ce1d646f600
Author: Steve Abrams <steve@designerwallcoverings.com>
Date:   Sat Aug 1 19:38:58 2026 -0700

    auto-save: 2026-08-01T19:38:57 (1 files) — docs/heygen-brandfilm-scripts.DRAFT.md
---
 docs/heygen-brandfilm-scripts.DRAFT.md | 47 ++++++++++++++++++++++++++++++++++
 1 file changed, 47 insertions(+)

diff --git a/docs/heygen-brandfilm-scripts.DRAFT.md b/docs/heygen-brandfilm-scripts.DRAFT.md
new file mode 100644
index 00000000..cbdd225b
--- /dev/null
+++ b/docs/heygen-brandfilm-scripts.DRAFT.md
@@ -0,0 +1,47 @@
+# HeyGen brand-film VO scripts — DRAFT for review
+
+**Status:** DRAFT (not rendered). Advances the parked HeyGen thread to "one approval away."
+The consulting portal (`public/consulting/portal.html`) auto-plays each file the moment it
+appears at `/consulting/videos/heygen-<key>.mp4` — so once these are approved + rendered,
+they light up on the page with no code change.
+
+**Still needed before render (both are yours to provide — render is gated):**
+1. **HeyGen `avatar_id`** (+ optional `voice_id`; Boomer's ElevenLabs clone
+   `EoZqhGRrFYVEnxL4P2So` is the established RENTV voice if we drive audio that way).
+2. **Spend OK** — paid HeyGen render, ~6 short clips; 2,685 credits available.
+
+Format target: 9:16 presenter, ~18–22s each (~45–55 words). Tone: authoritative, calm,
+CRE-executive. Edit freely — these are starting drafts.
+
+---
+
+## 1. `heygen-brandfilm.mp4` — hero brand film
+> Commercial real estate moves on information — who's buying, who's selling, and who's
+> about to. RENTV is the newsroom and the deal desk for the Western U.S., in one place.
+> Verified intelligence, real listings, real people. This is where the market gets read
+> first.
+
+## 2. `heygen-advertising.mp4` — advertising / go-to-market
+> The buyers you want are already reading CRE news — they just aren't reading yours yet.
+> RENTV puts your brand inside the coverage decision-makers open every morning: newsletters,
+> deal alerts, and event programming built for the people who actually sign.
+
+## 3. `heygen-competitors.mp4` — competitive position
+> Bisnow, CoStar, The Real Deal — they cover the country and go a mile wide. RENTV goes deep
+> on the Western market they treat as a footnote: local deals, local players, local timing.
+> In this region, depth beats reach.
+
+## 4. `heygen-reputation.mp4` — reputation / trust
+> Every number on this platform carries its source — client-verified, observed live, or
+> modeled and labeled as such. No borrowed metrics, no inflated reach. In a market that runs
+> on trust, transparency is the product.
+
+## 5. `heygen-social.mp4` — social / audience
+> A commercial-real-estate audience doesn't scroll — it acts. RENTV turns coverage into a
+> distribution engine: the story, the deal behind it, and the contact who can move on it,
+> pushed to the channels this industry actually lives on.
+
+## 6. `heygen-timing.mp4` — timing / why now
+> The Western CRE cycle is turning, and the outlets covering it haven't caught up. The window
+> to own this market's attention is now — before the national players notice there's a
+> region worth covering. RENTV is already here.

← fa3ecbc9 feat(review): /review?play=<id> deep-link auto-opens a video · back to Rentv · chore(deploy): protect prod-owned data/social-drafts.json fr 0dd48061 →