`data/pitches/6538-alla-moda-furniture.md`

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# Pitch · ALLA MODA FURNITURE

**Target ID:** 6538 · **NAICS:** Furniture stores
**Address:** 15164 VENTURA BLVD, SHERMAN OAKS 91403
**Status:** ☐ research ☐ draft ☐ scrubbed ☐ approved ☐ sent
**DW relationship:** **literal neighbor** — 15164 vs DW's 15442 (3 doors west on Ventura)

## Research links
- Maps: https://www.google.com/maps/search/Alla+Moda+Furniture+Sherman+Oaks
- Yelp: https://www.yelp.com/search?find_desc=Alla+Moda+Furniture&find_loc=Sherman+Oaks+CA
- IG: https://www.instagram.com/explore/search/?q=allamodafurniture

## Why DW fits
Modern Italian furniture showroom · their walls are showroom walls · a single accent wall in a Mind the Gap behind a sofa transforms their photography. **Cross-merch play.**

## Draft pitch
```
Subject: Across the street — DW + Alla Moda?

Hi [first name],

I'm Steve from Designer Wallcoverings — we're three doors east of you on
Ventura. I walk past your showroom every day. The displayed furniture
photographs beautifully, but the white walls behind it are doing your
work no favors. Two ideas: 1) we install a rotating accent wall in your
showroom on consignment (you keep the photo, we get the credit), 2) you
keep our sample book on the counter for the clients who comment on it.

Want to walk over for a coffee?

— Steve · Designer Wallcoverings · 15442 Ventura Blvd #201
```

## Compliance: ☐ DNC scrub ☐ steve@ via George ☐ new thread ☐ audit