← back to Ventura Corridor
data/pitches/741-decor-art-galleries.md
61 lines
# Pitch · DECOR ART GALLERIES, INC
**Target ID:** 741
**NAICS:** Specialized design services (interior, etc.)
**Address:** 12149 VENTURA BLVD, STUDIO CITY 91604
**Status:** ☐ research ☐ draft-ready ☐ scrubbed ☐ approved ☐ sent
**DW relationship:** retail-cross-sell (storefront retailer of art + decor — could carry DW samples)
## Research links
- Google: https://www.google.com/search?q=Decor+Art+Galleries+12149+Ventura+Blvd+Studio+City
- Google Maps (storefront photos!): https://www.google.com/maps/search/Decor+Art+Galleries+Studio+City
- Yelp: https://www.yelp.com/search?find_desc=Decor+Art+Galleries&find_loc=Studio+City+CA
- Instagram: https://www.instagram.com/explore/search/?q=decorartgalleries
## What we observed (fill in)
- Storefront has actual physical retail (vs design-firm-in-an-office): ___
- Aesthetic: ___ (gallery / curated / mass-market)
- Current product mix: ___ (art prints / framing / decor / furniture)
- Foot traffic: ___ (Studio City Ventura Blvd is high)
## Why DW fits
Storefront retailers on Ventura get foot traffic DW doesn't — designers on coffee runs, walk-by clients pricing apartments. A retail relationship:
1. **Counter samples** — DW sample book on their counter, lead-share on conversions
2. **Wall-of-the-month feature** — they hang one DW wall print as gallery art, foot-traffic conversion
3. **Trade workshops** — host a quarterly DW evening at their gallery for the local design crowd
## Draft pitch
```
Subject: A retail counter spot for DW samples at your Studio City gallery?
Hi [first name],
I'm Steve from Designer Wallcoverings, half a mile west on Ventura at 15442
Sherman Oaks. Decor Art has the kind of foot traffic our showroom doesn't
get — designers walking back from breakfast, locals pricing apartments.
Wondering if you'd be open to keeping a DW sample book on your counter — we
split any conversions 50/50 on first install, you keep the trade rate
forever after that. Easy to test for a quarter.
— Steve Abrams
Designer Wallcoverings · 15442 Ventura Blvd #201 · designerwallcoverings.com
```
## Compliance gate
- [ ] DNC scrub
- [ ] steve@designerwallcoverings.com via George
- [ ] new thread
- [ ] audit logged
## Outcome
- Sent at:
- Reply:
- Notes: