`data/suggestions.json`

62 lines
[
  {
    "id": "sug-social-activate",
    "title": "Activate + grow the existing (underused) social channels",
    "category": "Social",
    "impact": 5,
    "effort": 2,
    "rationale": "RENTV HAS LinkedIn (818 followers) + Facebook but neither is linked from rentv.com and posting looks dormant; runs zero paid ads. CRE-news peers (Bisnow, The Real Deal) win via LinkedIn + newsletter. Link the profiles site-wide, post daily deal coverage to LinkedIn, stand up X + Instagram, and add a newsletter-capture — a low-effort, high-impact activation of assets that already exist.",
    "created_at": "2026-07-17T15:56:33.136Z",
    "source": "web-discovery"
  },
  {
    "id": "sug-1",
    "title": "Modernize the dated legacy site into a fast, mobile-first CRE news experience",
    "category": "Growth",
    "impact": 4,
    "effort": 2,
    "rationale": "Seeded from the client intake goals — refine with market research.",
    "created_at": "2026-07-17T14:33:40.475Z",
    "source": "intake"
  },
  {
    "id": "sug-2",
    "title": "Grow newsletter + subscriber audience for daily deal coverage",
    "category": "Growth",
    "impact": 4,
    "effort": 2,
    "rationale": "Seeded from the client intake goals — refine with market research.",
    "created_at": "2026-07-17T14:33:40.475Z",
    "source": "intake"
  },
  {
    "id": "sug-3",
    "title": "Promote RENTV Conferences and drive event registrations",
    "category": "Growth",
    "impact": 4,
    "effort": 2,
    "rationale": "Seeded from the client intake goals — refine with market research.",
    "created_at": "2026-07-17T14:33:40.475Z",
    "source": "intake"
  },
  {
    "id": "sug-4",
    "title": "Build an integrated-social engine to distribute CRE deal news (LinkedIn, X, Instagram)",
    "category": "Growth",
    "impact": 4,
    "effort": 2,
    "rationale": "Seeded from the client intake goals — refine with market research.",
    "created_at": "2026-07-17T14:33:40.475Z",
    "source": "intake"
  },
  {
    "id": "sug-5",
    "title": "Improve SEO so RENTV ranks for Western-U.S. commercial real estate news",
    "category": "Growth",
    "impact": 4,
    "effort": 2,
    "rationale": "Seeded from the client intake goals — refine with market research.",
    "created_at": "2026-07-17T14:33:40.475Z",
    "source": "intake"
  }
]